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Contacts

Keep every email interaction on one contact. Store unlimited contacts.

Identity, typed attributes, consent, product events, and engagement history on a single durable record that segments and flow filters read directly. Unlimited on every tier.

Unlimited contacts on every tier, including free.

Contact record
Contacts

One person, current context

Contact

plan
growth
subscription
subscribed

Activity

AllEmailsEventsFlows
  1. trial.activatednow
  2. Entered Onboardingrunning
  3. Welcome to Northstardelivered
Segments read live attributes

[ 01 / 03 ]What lives on the record

Everything you'd otherwise keep in a second database.

Keep identity coherent

Upsert by email with typed attributes. No duplicate profile per list or audience.

Store the context that explains them

Product events and attributes that say where someone actually is in the journey.

Respect suppression automatically

Unsubscribe, complaint, and bounce state applied at the moment of dispatch.

[ 02 / 03 ]Why it holds up

A contact is a record, not a billing event.

Charging by list size makes deleting your own history the rational move. Here, keeping an address costs nothing, so the record stays complete and the segments stay honest.

  • Attributes update in place instead of duplicating a contact into another audience.
  • Suppression state follows the contact into every send path, including transactional.
  • Engagement is materialised on the record, so segments filter on it with no join.
  • Lifetime history survives log retention — a pruned log never shrinks a contact's counters.
Contact record
Contacts

One person, current context

Contact

plan
growth
subscription
subscribed

Activity

AllEmailsEventsFlows
  1. trial.activatednow
  2. Entered Onboardingrunning
  3. Welcome to Northstardelivered
Segments read live attributes

Questions people ask us

Keep the customer context your next message needs.

Import a real list, watch the engagement fill in, and build one segment from it.